MILITARY IMAGES magazine
2004 Advertising Rate Package
2004 Black & White Rates* 1x 3x 6x
Full page: $250 (1x) $675 (3x) $1,200 (6x)
Two thirds page: $200 (1x) $540 (3x) $960 (6x)
Half page: $150 (1x) $405 (3x) $720 (6x)
Third page: $100 (1x) $270 (3x) $480 (6x)
Quarter page: $85(1x) $230 (3x) $408 (6x)
Sixth page: $50 (1x) $135(3x) $240 (6x)
Eighth page: $45 (1x) $122 (3x) $216 (6x)
Twelfth page: $35 (1x) $95 (3x) $168 (6x)
Column inch: $25 (1x) $68 (3x) $120 (6x)
Rate packages listed above are based on total insertions or frequency run within a contract year and paid for in advance.
PRODUCTION SPECIFICATIONS
Specifications for web offset publications (SWOP) apply. Publication trim size is 8 3/8 x 9 7/8. Offset web printing. Saddle stitched.
Standard Unit Size in Inches
Full page 7 1/2 x 10
2/3 page 5 x 10
1/2 page vertical 3 1/2 x 10
1/2 page horizontal 7 1/2 x 5
1/3 page vertical 2 1/2 x 10
1/3 page square 5 x 5
Quarter page 3 1/2 x 5
1/6 page horizontal 5 x 2 1/2
1/6 page vertical 2 1/2 x 5
8th page 3 1/2 x 2 1/2
12th page 2 1/2 x 2 1/2
Allow 1/8 trim on all four sides for full bleed ads. Allow 3/8 safety on all four sides to clear trim. Keep material to sizes and specifications listed above.
PREMIUM POSITIONS AVAILABLE
Back cover, 4-color 20%
Inside back cover, 4-color 10%
Inside front cover, 4-color 15%
Center spread 15%
Page one 15%
Other guaranteed positions 10%
Closing dates for orders and materials are two months prior to the first of the cover date (e.g., January 1 for March/April issue).
Commissions and discounts
No agency commission given.
Payment
Payment must accompany all advertising. No charge for typesetting with available fonts.
Mail insertion order and materials to: Military Images, PO Box B, Export, PA 15632
ADS ON DISK
Requirements: Electronic files can be accepted in both Mac and PC format.
Acceptable media include files on 3.5 disk or CD.
Materials supplied on disk should contain:
Actual ad files, all art/logos/photos that are used in ad, all Adobe fonts used in the document (only Adobe fonts are accepted). Include both screen and printer fonts (.pfb and .pfm).
Supply a service bureau or collect for output report listing the contents of the disk supplied.
All materials require an appropriate color or B/W proof containing registration and crop marks. Color laser separations (5 total for 4-color) are acceptable as a substitute when a color proof cannot be supplied. Color proof supplied will go to press.
Specs for page set-ups:
Quark XPress files only.
Files must be set up at 100% of the correct size with all the graphics already in place.
Any rotation of artwork should only be done in original art program, not Quark.
Specs for graphics:
All Photoshop files should be saved as Tiff files with DPI no less than 266 at 100%.
For 4-color files, please make certain that CMYK mode is applied.
It is not preferred, but EPS files can also be accepted.
Graphic files can be accepted in a format that allows the graphic to be opened through Adobe Illustrator or Photoshop.
Send payment to address shown for insertion orders. Ads may be sent electronically to: milimage04@yahoo.com or by mail on disk or as images to be scanned and converted into a .jpg here. Mail insertion order and materials to:
Military Images
PO Box B
Export, PA 15632
Our Email Address: milimage04@yahoo.com
Direct Mail Services
To protect the privacy of our readers, we do not rent our circulation list.